Privacy

Privacy Policy

How this website and I handle your personal data, in plain language.

Visiting this website

When you open this website, my hosting provider, Hostinger International Ltd., 61 Lordou Vironos Street, 6023 Larnaca, Cyprus, processes technical data that your browser sends, such as your IP address, the date and time, the page you opened and your browser type. This is needed to show you the website and keep it secure (Art. 6 (1) (f) GDPR). These server logs are kept and deleted according to Hostinger’s own retention process.

This website sets no cookies and uses no tracking unless you agree to Google Analytics (below). Its fonts are loaded from this website itself, not from Google or another provider.

Google Analytics, only with your consent

If you click “Accept” in the banner on the homepage, this website uses Google Analytics, a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, to understand how visitors find and use the site. Google Analytics sets cookies and processes data such as the pages you view, how you arrived, your device and browser, and your approximate location; your IP address is not stored. Data may also be processed by Google LLC in the USA, which is certified under the EU-US Data Privacy Framework.

The legal basis is your consent (Art. 6 (1) (a) GDPR and § 25 (1) TDDDG). Without it, Google Analytics is not loaded at all. You can withdraw your consent at any time with “Cookie settings” at the bottom of the homepage. Google Analytics keeps this data for up to 14 months after your last visit, and its cookies stay in your browser for up to 2 years, or until you withdraw your consent.

The request form and email

When you send a request through the form or write to me by email, I use your details (such as your name, email address, business details and answers) to reply to you and prepare your report. The legal basis is Art. 6 (1) (b) GDPR, because you ask me to take steps before a possible contract.

The form is sent from this website by email, through Hostinger’s mail server, to my inbox, and you get a confirmation email. Nothing is stored on the website itself.

When you become a client

To prepare your report, you give me read-only access to your marketing accounts and analytics. I use this data only for your analysis, never share it, and you can remove my access at any time. Where I process personal data on your behalf, we agree a data processing agreement (Art. 28 GDPR).

How long I keep it

Requests that don’t lead to an order are deleted after 3 months. Client data is deleted when our work ends, unless tax or commercial law requires me to keep it longer (for example invoices).

Your rights

You have the right to:

• get a copy of the data I hold about you (Art. 15 GDPR)
• have it corrected (Art. 16) or deleted (Art. 17)
• restrict how it’s used (Art. 18)
• receive it in a common format (Art. 20)
• object to processing based on legitimate interests (Art. 21)
• withdraw any consent you gave, for the future (Art. 7 (3))
• complain to a data protection supervisory authority (Art. 77)

To use these rights, just email me at hi@ludwigplaster.me.

Last updated: 7 October 2026